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 To get a sense of how Allan Mayer has performed on a variety of different assignments, please read the following comments from those who have hired ConsumerView to meet their qualitative research needs. “I have been videotaping
focus groups for 15 years and have seen hundreds of different moderators. I
had the chance to work with Allan on several occasions last year, and
after watching him handle some really difficult sessions with kids, I
told the client in the back room that he’s the best moderator I’ve
ever seen. I know
that’s
a strong statement, but I mean it. He’s a great listener and
a master at making people of any age feel very comfortable.” ---------------------------------- "ConsumerView performed exceptionally well under very tight deadlines as we conducted focus groups in 2005 on a high profile project. Allan was meticulous in his preparation and presentation of the research findings and worked with us every step of the way to ensure top quality results. I would highly recommend ConsumerView to any company seeking qualitative research on their existing or prospective customer base." Jared Nieuwenhuis ---------------------------------- “I had planned to do 1-2 waves of consumer focus groups, but when I saw the quality of Allan’s work and the value of the information he generated, I expanded this effort to 5 waves. Allan was able to scale across a variety of family scenarios from whole families to kids to grandparents, and he is very effective at getting deep information out of people without changing the participant’s natural words and feelings. His biggest strength may be his lack of predisposition of a situation and his focus on getting real consumer opinion. I appreciate that Allan managed the entire project and made it a ‘turn key’ service, as this saved me a tremendous amount of time, and his expertise from design to implementation made the project more successful and the resulting data more useful. I believe Allan’s work has left a positive and lasting imprint on my business.” Kurt Buecheler ---------------------------------- “Before launching our content management tools into the U.S., I hired ConsumerView to find out what several of our potential target customers thought of our service. We gave Allan a deadline that seemed impossible, but he pulled it off immediately and got us the information we needed by interviewing 15 senior executives on the phone. The cost to us was very reasonable, his performance was excellent in all areas, and I won’t hesitate to hire him again when we have the need for further research.” Thierry LeVasseur ---------------------------------- “We were operating our investment partnership based on what we thought our investors should want and should value. ConsumerView developed an in-depth research protocol and carried out a series of candid telephone interviews with a sample of our current, past and potential investors. The findings surprised us, and Allan’s report and presentation to our Board truly impressed us. He repeated the presentation for our investor group, and the report still serves as a framework for our planning and benchmarking. Allan was the consummate pro throughout the entire process.” Barbara Pope ---------------------------------- “Allan did several focus groups and individual consumer interviews for us when we were testing a range of product concepts. His work was always first-rate. I was especially pleased with how thoroughly he prepared for the research and how well he conducted the studies. I also remember how good he was at putting the people at ease and getting even the shy ones to open up, and his reports to our management team and board were some of the best I’ve seen. This guy definitely knows what he’s doing, and I would highly recommend him to anyone.” Jim Berntsen ---------------------------------- “Allan’s work is very professional and highly effective. We learned more about our product and our customer in 2 days of focus groups with Allan than we did in the prior 6-12 months of ‘speculating’ about what we thought our target market wanted. His grasp of our goals and objectives was immediate. Allan was able to design the study, moderate the focus groups and report key findings in a way that resulted in an enormous amount of time and costs saved by our company.” Chris Jones
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